All Online Courses

Choosing the right color for a product, website, or brand identity program might at first seem like a frivolous concern. Research has shown that the reaction to color is based on emotion, and has a direct impact on consumer choice. Color is one of the most powerful selling tools available to the designer and marketing professional. It is important to know from a commercial aspect the way color can spell success or failure for a package, poster, logo, display, Internet or retail store environment.

For generations, the transformative and magical powers of traditional folktales and fairytales have defined and shaped identities and character. Indeed, these literary forms have become part of everyday culture. During the semester, students in this course will examine why these tales have had such staying power, the controversies that have surrounded them and how they relate to the historical, political, and social issues of their times. From the bloody chamber of Bluebeard to the coming of age of Little Red Riding Hood, students will trace the evolution of these folk narratives to the current retellings of these tales in both literature and film.

This readings course presents a multi-cultural study of the history of food by examining how distinct ingredients and their use reflect the symbolism and history of different ideological systems. Topics covered include ethnicity, geo-political influences, psychological and social aspects of food choice, food and power, food and religion, and intergenerational transmission.

We handle packages every day and they account for the majority of our waste stream. Using the format of a product-repositioning study, students will examine the core ideas of consumer perception and market triggers, material selection, environmental impact, and long-term strategic thinking. By the end of this course, students will be able to maximize a package's appeal while minimizing environmental impact.